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Showing posts from April, 2016

What are the meta tags and its role in search engines?

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Role of Meta Tags in Search Engines Meta tags are a type of content which tells search engine, what this particular page is all about. This is a part of On-page SEO and use of search engines only. There are four types of Meta tags which is used for SEO purpose. Meta Title Tag Meta Description Tag Meta Keyword Tag Meta Robot Tag Title Tag:  The title is the snippet description of the web page content and as per the Google guide lines, character limit should not be more than 50-60 characters of 512 pixels wide. If the tile will be longer then it will not properly show in search engine results . IT will show "..." after the title and it indicates that the character length or size is not appropriate or according to the rules. Title tag plays vital role in search engine rankings. It often used by search engines to display in their search result pages. See the below image:  Implementation of the meta tag is not a very big deal if, you are a technical...

Why SEO and what are the benefits?

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SEO (Search Engine Optimization) is one of the most important marketing tactics in online marketing. It makes the website easy to understand for users as well as search engine robots. SEO technique makes the way easy for the audience to reach for you or I can say that you can attain your business to the niche audience easyly. If you are thinking for long term just go with SEO. Benefits of SEO  Cost Effective SEO is a most cost effective technique of online marketing. SEO is the process of optimizing your website to rank well for a particular term. We do need to pay someone to publish your content, ads, articles, press release, etc. There are so many good high quality resources available where you can easily post your content to know about yourself to the audience and rank well your website. One of the main reasons to get into SEO is its long term potential and it can be performed without too much fuss. Help Build Brand Awareness SEO he...

What is SEO (Search Engine Optimization)

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About SEO (Search Engine Optimization) SEO (Search engine optimization) is a process, which is used to higher up the website in terms of search enginge rankings (organic ranking) on the keywords which are relevant to the website. Search engine like  Google, Bing, Yahoo and other web search tools. Search Engine Optimization is a part of Internet marketing strategy, with this strategy/technique you can enhance the visitor/traffic for your websites and these visitors can be converted into customers. It is all about Optimizing a website in different search engines, it include On-page and Off-page optimization. On-page optimization may involved in editing its content, HTML and associated coding to increase the relevancy of specific keywords to the website. And also, help website to get indexed in search engines naturally. It plays a major role to improve the rankings of the website on the relevant keywords in the search engines. Off-page SEO is all about prom...